Motorola’s Industrial Designer, Imaan Naeem has revealed information regarding the Moto 360 Value Tier which was to be aimed at the youth market. Unfortunately, the project was cancelled before production for unknown reasons. However, the concept development, appearance models and photo-realistic renderings are now available.
The original concept work shows the various stages the design went through on its way to final renders, however these told us very little about what made this model “value”. The Renders shed a lot more insight into the features.
Imaan has worked at Motorola since January where she has worked on a wide variety of consumer products ranging from wearables and audio accessories to next-gen phones. She was also the designer behind a line of black and orange Moto earbuds, for which the design process while not currently available to the public will be soon. Previously she has worked for Nectar Design’s medical products department where she worked on design and UX on a range of products and has won several awards for her work.
It is unfortunate that this tier of Moto 360 was canned, whilst it may not be packed full of the features available in the final product we can logically deduce that it would have a case of 42mm case or less as indicated by the women’s model. Since the 360 starts at $300 we can also assume that this would come at a much lower cost making it perfect as a first stepping stone for the younger generation who could not afford or suit a larger model.
You can find Imaans website here.
Do you think Motorola should have launched a value tier? leave a comment below!
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